Tex Schramm, former president and general manager of the Dallas Cowboys, speaks at a news conference in Irving, Texas, Wednesday, April 16, 2003. Schramm, the showboating innovator who helped build the Dallas Cowboys into "America's Team" and was an instrumental figure in the NFL's evolution and popularity, died at his home in Dallas, Tx., Tuesday, July 15, 2003. He was 83. (AP Photo/Donna)